Reach Each Generation in Today’s Marketplace with These Marketing Tactics
Today’s marketing strategies prove significantly different than those from only a few decades ago. Now, while mostly virtual,…
Discover and share articles, posts, and links from across the web.
Today’s marketing strategies prove significantly different than those from only a few decades ago. Now, while mostly virtual,…
Michael Spath of Kapnick Insurance discusses risk solutions with expert Amy DeKeyser of Kapnick Insurance. Here are highlights…
Michael Spath of Kapnick Insurance discusses real estate insurance with Kapnick’s head of the real estate practice group,…
In order to make an impact in the nonprofit sector, it is important for organizations to understand and…
On this Business Beat, Jeff reveals the best employers in Michigan, according to a new survey by Forbes…
When launching a startup, you’re likely to be mainly focused on building out your product or service and…
On this episode of “Inside Michigan Business,” host John Gallagher talks with mobility expert Sam Abuelsamid of Guidehouse…
Winter weather can be treacherous for even the most experienced drivers. Icy roads, blowing snow and low visibility…
What do freelancers, young agencies and budding entrepreneurs have in common? It is the endless search and struggles…
Regardless of the type of business you’re starting, you need some money. Even if you plan to bootstrap,…
Lost revenue. It’s a reality for all businesses. Even if your company had a banner year, you inevitably…
On this segment of “The Pre W. Smith Show,” Jeff talks with Rani Molla about her Vox article…
S.O.L. “Same old Lions.” That had been the richly deserved mantra surrounding Detroit’s professional football team for the…
On the Business Beat, Jeff shares some marketing advice from an Omnicron Media Group/Amplified Intelligence study indicating impressions…
The mobile app industry is an ever-changing landscape, with new technologies and trends emerging on a regular basis. …
Grand Rapids Area Black Businesses leader Jamiel Robinson talked with StartupNation CEO Jeff Sloan about how the Verizon…
What makes people want stuff? This is a critical component of any launch, but it’s often forgotten by…
On this episode of the Business Beat, Jeff talks about the USDA ReConnect program to help connect businesses…
The following is an excerpt from Rhythm: How to Achieve Breakthrough Execution and Accelerate Growth by Patrick Thean. PREPARE…
Businesses are booming everywhere thanks to the rise in e-commerce shopping. However, the more consumers shop, the higher…
Having a successful small business is the dream of many entrepreneurs. But without proper financial management, those dreams…
Women have a history of creating and inspiring change – from writers to politicians to business leaders. And…
The economy is top-of-mind for everyone these days — and small and medium-size businesses (SMBs) are no exception.…
Startups, Jeff Sloan has great news for you on this Business Beat. The Verizon Small Business Digital Ready…
Several elements make up the Metaverse. Without these, the full implementation of the Metaverse simply won’t work and…
Companies have flirted with the idea of a four-day workweek for years. While the pandemic and Great Resignation…
Instagram was introduced as a social networking app with photo-sharing capability. Fast forward to 2023, Instagram has evolved…
Today, flexibility and the ability to adjust to ever-changing market conditions are critical for any e-commerce business that…
The following is an excerpt from “Fall in Love with the Problem, Not the Solution“ copyright © 2023…
When I accepted a position at a software development company after college, I was clear with them from…
The transportation industry is essential to the global economy, but it also faces significant challenges. From increased competition…
Jason Feifer wants you to embrace change and use it to your advantage. In a Q&A with StartupNation,…
Some studies have shown companies estimate 70% of their business applications fall into the software-as-a-service (SaaS) category. The…
Urbanum, with its creatively decorated windows and sophisticated black and gold color scheme, sits in a busy, revitalized…
Compassion comes from the Latin word compati, which means “suffer with.” Showing compassion has been a key component…
On this episode of the Business Beat, Jeff shares consumer spending expectations for Halloween and the news is…
Business development is critical for any new entrepreneur, and a high-growth business is always the desire. High-growth comes…
As a woman in leadership, what is your best tip for a future female leader? While the modern…
Owning a small business or startup can be exhilarating and fulfilling, but it can also come with stress…
The dog days of summer are here, which means prime reading time. While the warmer weather continues to…
An optimized website is essential for success in today’s ultra-competitive digital world. Conversion optimization will boost your online…
On this episode of the Business Beat, Jeff shares results of a Preply study showing chat apps keep…
Anxiety disorders can take a major toll on the workplace, causing a decline in productivity, absenteeism, and low…
Passion, vision, trust — and being prepared for anything — are the key drivers fueling women entrepreneurs. Every…
Michael Spath of Kapnick Insurance discusses towing and transportation with practice group leader, Keith Tubergen of Kapnick Insurance.…
One universal truth will prevail long after the era of COVID-19. This pandemic has forever changed how people…
Employees working from home results in a breakdown in the ability to innovate effectively and stay ahead of…
When we got word about a new book called PROMPT that explores — and employs — ChatGPT, our…
The beauty of franchising is that you’re buying into a proven business model, Jeff says on this segment…
When we interviewed the authors of the new book PROMPT, we asked how creative ChatGPT could be. We…